This video explains me perfectly
Posted by Josh Friedlander | 1 Comment
Barry Schwartz, author of The Paradox of Choice: Why More is Less, an awesome book that I highly recommend.
“Paralysis is a consequence of having too many choices.”
He gives a more detailed explanation, with discussion of various studies, in his talk at Google in 2006.
Posted on December 23, 2008 in American Madness
Tags: Barry Schwartz > ennui > paralysis > The Paradox of Choice
Tags: Barry Schwartz > ennui > paralysis > The Paradox of Choice
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December 24th, 2008 @
Only a Jew could have put it so brilliantly, “we need a fishbowl” =)
I think my perfect example would be Baskin’ Robbins/ice cream. I say make it 5 choices: Vanilla, Chocolate, Strawberry, Fudge and Rocky Road. Done.